Consultation: Renewing the co-regulatory arrangements for broadcast, on demand and video-sharing platform advertising
Cyhoeddwyd: 4 Mehefin 2024
Ofcom has proposed to renew the co-regulatory arrangements for the regulation of broadcast advertising, on demand programme service (“ODPS”) advertising, and video-sharing platform (“VSP”) advertising for a period of ten years.
Commercial references in television programming
Cyhoeddwyd: 19 Medi 2023
Diweddarwyd diwethaf: 19 Medi 2023
Ofcom commissioned 2CV to conduct research into viewers’ attitudes to commercial references in and around TV programmes.
Diweddariad ar ein hadolygiad o reolau hysbysebu
Cyhoeddwyd: 19 Medi 2023
Diweddarwyd diwethaf: 19 Medi 2023
Ofcom has decided not to remove the stricter TV advertising rules that apply only to commercially-funded public service broadcasters.
Analysis of BARB data
Cyhoeddwyd: 19 Ebrill 2023
Diweddarwyd diwethaf: 19 Ebrill 2023
This analysis of BARB data examines total TV viewing, PSB volume and commercial minutage by clock hour, and advertising around news in peak on PSB channels.
A ddylid cymhwyso rheolau hysbysebu yn yr un modd i holl sianeli teledu’r DU?
Cyhoeddwyd: 19 Ebrill 2023
Diweddarwyd diwethaf: 19 Ebrill 2023
Ofcom is today seeking views on whether to remove some or all of the stricter advertising rules that apply to commercially-funded public service broadcasters.
Viewers' attitudes to advertising changes on PSB channels
Cyhoeddwyd: 19 Ebrill 2023
Diweddarwyd diwethaf: 19 Ebrill 2023
Datganiad: Niferoedd hysbysebion teledu a'u hamserlennu ar sianeli gwasanaeth cyhoeddus
Cyhoeddwyd: 19 Ebrill 2023
Mae Ofcom yn ceisio tystiolaeth a gwybodaeth am sut y gallai dileu'r rheolau llymach hyn effeithio ar gynulleidfaoedd, hysbysebwyr a'r broses gystadlu.
Code on the scheduling of television advertising
Cyhoeddwyd: 15 Gorffennaf 2022
Diweddarwyd diwethaf: 16 Mawrth 2023
This Code sets out the rules with which television broadcasters licensed by Ofcom must comply when carrying advertising.
Regulation of e-cigarette advertising, sponsorship and product placement
Cyhoeddwyd: 2 Medi 2016
Diweddarwyd diwethaf: 16 Mawrth 2023
The statements below set out the rules around advertising and sponsorship of e-cigarettes on TV and Radio, as well as product placement of e-cigarettes in television and on demand programmes.
Connected TV advertising market dynamics
Cyhoeddwyd: 29 Ionawr 2021
Diweddarwyd diwethaf: 16 Mawrth 2023